Web design · social media
Heiders Hairdesign.
Over a year of full service: website, Google, photos, social media.
- Website
- Google profile
- Photos
- Social media
views on a single reel
views per month, over several months
views in the top month (before: 13,649 in 30 days)
followers, starting at 1,267
Achieved organically, without paid ads. Numbers from the client's insights.
Starting point
Heider closed his salon in Essen and opened a new, large and modern salon in Mülheim. The old website no longer fit.
The focus
An online presence that feels as premium as the new salon. And above all: being found on Google in Mülheim and taking new clients straight to booking.
Build
We redesigned the website from scratch and shot portraits of the whole team. The site is optimised for local search, and so is the Google Business Profile. Appointments can now be booked online. On top of that: social media and videography from one source.
Since then the salon shows up for searches like “Friseur Mülheim” (hairdresser Mülheim). Within a few months, a striking number of new clients told Heider they had found him on Google.
Under the hood
- Local SEO for Mülheim, aligned with the Google Business Profile
- Online booking via Salonkee, embedded directly
- Real team photos instead of stock images
"Max handled our entire marketing for over a year – website, Google profile, photos and social media. He's always reachable, thinks along and took our reach to a whole new level."
Heider ReslanMaster hairdresser, Heiders Hairdesign